Tally

Key features

• Unlimited forms and submissions on the free plan, subject to a fair-use policy
• Block types for contact details, payments, e-signatures, ratings, rankings, file uploads, and date/time selection
• Conditional logic, calculated variables, hidden fields, answer piping, and pre-filled fields
• Multi-page forms, column layouts, custom themes, images, and embedded YouTube, Calendly, or Maps blocks
• Integrations with Google Sheets, Notion, Airtable, Slack, Zapier, Make, n8n, Google Analytics, and Meta Pixel (the last two on paid plans)
• AI form building through ChatGPT and Claude, plus an MCP server and a documented API
• Custom domains, custom CSS, and partial-submission capture on Pro
• EU data hosting, GDPR compliance, encryption in transit and at rest

Pricing

Read from Tally's pricing page on 12 November 2026 (verify current):

• Free — $0. Unlimited forms and responses within fair-use limits; payments, signatures, file uploads (10 MB per file), conditional logic, calculations, answer piping, 45+ languages, and standard integrations.
• Pro — $29/month, or $290/year (about $24/month). Removes Tally branding, adds custom domains, unlimited team members, partial submissions, custom CSS, branded email notifications, workspaces, unlimited upload size, form and drop-off analytics, 30-day version history, and Google Analytics/Meta Pixel.
• Business — $89/month, or $890/year (about $74/month). Adds data-retention controls, email verification for respondents, and 90-day version history.

Pricing is per workspace, not per form or per response; the only volume constraint is the fair-use policy on the free plan. Annual billing is roughly two months cheaper than paying monthly.

Pros and cons

Pros

• The free plan is genuinely usable for a business, not a demo — most competitors cap responses
• Document-style editing is faster than dragging blocks around a canvas
• EU hosting and GDPR posture suit consultants handling client data

Cons

• Branding and tally.so links on free forms are visible to customers
• File uploads are capped at 10 MB per file until you pay
• Not a CRM or booking system — it collects data and hands it to Sheets, Notion, or Zapier
• Support is documentation and email; there is no phone line

Who should use Tally?

Use Tally if you are a solo owner, creator, or small team collecting structured information — client intake, quote requests, applications, feedback, event RSVPs — and you want that to cost nothing until the form is customer-facing enough to need your logo and domain. The upgrade case is usually a single branded form on your own domain, which makes Pro a $29/month decision rather than a platform migration.

Choose Jotform instead if you need hundreds of ready-made templates, payment gateways beyond Stripe, or a approvals workflow. Choose a real booking tool if the form's job is scheduling appointments with availability rules.

Evidence, honestly: Tally is long-established and widely used, but we did not read a G2 or Capterra rating this run. Treat the vendor's "2,500,000+ teams" figure as a marketing claim, not a review score.

FAQs